ARISTON THERMO GROUP BECOMES ARISTON GROUP
Ariston Thermo Group has officially been renamed ‘Ariston Group’. Effective from 1st October 2021, this change reflects the company’s solid foundations, while strengthening its identity and remaining faithful to its heritage. It also emphasises the fundamental role and global reach of the Group’s many brands.
The Ariston brand has been synonymous with change, innovation, and sustainability for over 90 years, with the company evolving considerably since the original introduction of the ‘Ariston Thermo Group’ 12 years ago. Although this name has now changed, Ariston Group remains committed to its customers, delivering a range of high quality, technologically advanced heating and hot water products best suited to their requirements.
The names of the company’s iconic products will remain the same, while the web address www.aristonthermo.com has changed to www.aristongroup.com.
Commenting on the new identity, Paolo Merloni, Executive Chairman of Ariston Group, said:
“The vision of our Group, ‘Sustainable Comfort for Everyone’, and the values that have guided it since its foundation, put people, our customers and suppliers, employees and international collaborators at the centre.
We are proud to introduce this change that, while small, is also a big step; both in terms of reaffirming our origins, and reiterating how much these origins are now the common heritage of a Group and its people. The new name is short, agile and concrete – and a truer reflection of the essence of the Group.”